4 thoughts on “What are the advantages and disadvantages of advertising?”

  1. The advantages and disadvantages of advertisements are:
    advantages: intuitive, vivid
    disadvantages: Unsuccessful advertisements can easily make people disgust
    Id advertising (English: or), that is, the meaning of widely informed. Advertising is for some specific needs, and through a certain form of media, it is publicly and widely publicized to the public.
    This can generally refer to all announcements that do not target specific objects, including public welfare advertisements, tourism advertisements, commercial advertising, and so on. However, the "advertisement" mentioned in daily life often refers to commercial advertising, that is, paid announcements for promoting goods, services, or ideas.
    The goal of advertising is to persuade the public to trigger the difference between purchasing, increasing brand cognition, or increasing products. Each advertisement consists of a medium for messages and transmission messages.
    Id advertising is only a part of all marketing (that is, marketing, marketing) strategies. Other aspects of marketing include publicity, public relations, sales, competition, etc.

  2. 1. You can publish it through the soft text release platforms of major websites.
    2. When consumers want to know the relevant information, they can go to major search engines to search for relevant information, and reports through major portal websites can effectively enhance the image and credibility.
    3. You can use soft text to play soft text published to the portal website and connect to the company's website by drawing text to play a very good brand.
    4. Soft text does not require long -term and a lot of money investment like advertisements. As long as the soft text is published once, it can be used for a long time.
    5. Promote the products of related industries. When we search for related industries, the soft text published on the portal website will be displayed first.
    6. The corporate website can also take screenshots of the publicity and reporting of the portal media, and put it on the printed matter or brochure for customers to increase the authority and brand of corporate.
    7. Soft text is more effective than short -term advertising, which can promote sales and achieve the effect of publicity.
    8. Soft text advertising saves money, more practical and convenient than TV advertisements and magazine advertisements.

  3. Advertising advantages: The reason why advertising exists in its special significance is that it can convey the plane information, brands, and images to attract consumption. Specifically include the following aspects:
    1. Expressing advertising information accurately. Advertising design is a very practical discipline. It has a clear purpose and accurately conveying advertising information is the primary task of advertising design. In modern business society, the vast majority of commodity and service information are passed through advertisements. Plane advertisements express information accurately through text, color, and graphics. The way of products and services can be accepted and recognized by consumers.
    2. Establishing a brand image. The image and brand of enterprises determine the position of enterprises and products in the minds of consumers. This status usually depends on the strength and advertising strategy of the enterprise. In graphic advertisements, newspapers advertisement, magazine advertisements have strong brand shape capabilities due to their wide audience and high circulation. Combined with two -dimensional advertisements, the shape can be greatly enhanced.
    3. Guide consumption. Flat advertisements can generally be hit directly into the hands of consumers, and the information is detailed and specific. Therefore, consumers can guide consumers to buy products. Two -dimensional ads can promote consumers to consume through the impact of dynamic effects.
    4. To satisfy consumers, a colorful and vivid advertising work can enhance the appeal of advertising with its extraordinary aesthetic power, so that consumers are immersed in the joy given by the image and service image. Make them consciously accept the guidance of advertising. Therefore, the aesthetic re -creation of material culture and lifestyle during advertising design is to beautify the picture through exaggeration, association, symbol, metaphor, humor, humor and other methods to meet the aesthetic needs of people. It can effectively guide its consumer concepts in material culture and lifestyle.
    The disadvantages of advertising:

    1. The amount of information is small, and it is fleeting. Because TV advertisements are generally only 15 seconds and 30 seconds, the amount of information is extremely limited. TV advertisements cannot be retained, passed on, and repeatedly watched, so it is inconvenient to remember.
    2. The influence of the viewing environment is great, and it is not easy to grasp the effect of communication. The TV needs an appropriate viewing environment. After leaving this environment, it also blocked the spread of the TV medium. In this environment, the audience's how much, the distance from the TV screen, the perspective of the audience, and the size of the TV volume, the volume of the TV volume, and the size of the TV volume. The function of the equipment and even the signal of the TV machine antenna directly affects the viewing effect of TV advertisements.
    3. Expenses are expensive. First, the production cost of the TV advertising itself is high and the cycle is long; the second is the high playback cost. Different products in different periods, if the ads selected are not proper, they will be counterproductive and have a negative impact on the brand. For example, the content of some product advertisements is vulgar and without creativity, and it will have an adverse impact on the brand.

  4. Advertising, as the name suggests, is a wide range of publicity, that is, to tell the general public that something is notified. Advertising advantages:
    Prive information, communicate with production needs
    The demand for stimulation, increase sales
    to make strong competition, help enterprises benign development
    Introduction to knowledge, guide consumption
    promote the brand Loyalty, increasing elastic price space
    Id advertising disadvantages:

    Inappropriate advertisements may destroy the corporate image.
    Id advertising may help spread false information and deceive consumers.
    The small advertisements posted by randomly posted are harmful to the environment and harmful to the appearance of the city.

Leave a Comment

Shopping Cart